Marketing & Advertising with Jeff Pfeifer of TractorHouse

Advertising and marketing products and services can be a nightmare. So many avenues and so little resources. Here, during the NTPDA Annual Conference and Trade Show, we sat down to talk about those topics, the use of print and digital media with Jeff Pfeifer of TractorHouse.com.  TractorHouse has been coming to our annual events for years and not only does the Lincoln, NE based company produce products that put buyers and sellers together they also create and host many of the websites currently in use by our members. Click the player to listen to a wide-ranging conversation about several of the ways you can take your product or service to the consumer who is motivated to buy.  This conversation originally aired on News/Talk 1540 KXEL based in Waterloo, Iowa.  Enjoy...

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

 

New Member: Chris Honeymann a Startup Story

While we were at the Annual Conference and Trade Show, this year in Nashville, (AND...what a great time we all had!) for the National Tractor Parts Dealer Association (NTPDA) we got the opportunity to visit with a guy who had just opened up his business. It's not common that we get this opportunity so we sat down with Chris Honeymann to talk about what it means to realize a dream come true, what challenges he had/has, his thoughts about the NTPDA and more.  Meet Chris from Honeymann Tractor Parts of Arkansas. Thank you Chris for becoming a member and...for your great comments about our time in Nashville and what you've experienced in the short time you've been with us.  Can we enlist you as a spokesperson?  Good on you! 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Brexit, Farming & Healthcare with Nick Young

It's not very often that we hear directly from a citizen of the United Kingdom about...business. Here you will meet a returning guest, Nick Young the founder of  Nick Young Tractor Parts located in Lincolnshire who has plenty to say about the difficulty and expense associated with Brexit.  How just to sell a tractor or tractor  part to someone in Europe is not only time consuming but also expensive. We also chat a bit about farming there and I asked about the healthcare system in this wide ranging conversation from the NTPDA 2023 Conference and Trade Show held in Nashville. 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.

Winning in a Business Dominated by Men - Meet Terri Stevens

She started selling recycled tractor parts when she was seventeen. Something not many young women did in the 1970's.  Fast forward several years and she became the owner of The Tractor Barn. Today Terri Stevens sells tractors, parts, lawn and garden machines to an ever expanding customer base. We caught up with Terri in Nashville at the National Tractor Parts Dealer Association Annual Conference & Trade Show.  Where we talked about a host of things including how NTPDA has impacted her and her business.  How have things changed in her world...let's find out as you "Meet Our Members". 

Thanks for listening to a program dedicated to raising the brand of NTPDA. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

The Nashville Recap...NTPDA23

What a great time we had at our Annual Conference and Trade Show in Nashville!  We've just looked at our post event survey and you seem to agree that it was the best event we've had in years.  For those of you who didn't make it...we hope you'll consider joining us for our Summer Event later this year. But, in the meantime, let's recap what happened just a few days ago. You can click on the images to enlarge them.  More photos will be in our March Bulletin.

Thursday

For the Members who came in early they took advantage of doing a networking and team building exercise at the Escape Room. We had lunch at the famous Merchants Restaurant (which caught fire early in the morning on Saturday...yikes!). Then if was on to the Country Music Hall of Fame and the RCA Studio B Tour...so much history there 

Then we kicked things off on Thursday evening with music and fun.  Our entertainment was singer/songwriter Hayley Payne with food and drinks at the Renaissance Hotel Bridge Area. If you want to hear the interview with Hayley here is that link. 

We were honored by the fact some NTPDA icons were able to make the event. The Schaefer Family came by and we spend the rest of the week with Dick, Gene and Jerry who had a great time and it was wonderful to catch up with them. Then many of our members headed downtown to take in Broadway and the dozens of music venues up and down the strip.  If you can believe it bands start playing at 9AM and the last cord is struck around 4AM the next day.  Whew!  Some folks decided to skip downtown and instead head to our Hospitality Room sponsored by Freight Partners Group.  Thank you!

Friday

Friday morning many of our members loaded onto a bus to take in the tour of the Jack Daniels Distillery, have lunch and motor back to the hotel for the opening of our Trade Show/Happy Hour and Silent Auction.  Meanwhile teams took to the Cornhole Tournament sponsored by All States Ag Parts competing for the grand prize of $1,000.  At 8:00PM it was off to Broadway or to the Hospitality Room. Needless to say, it was a very busy day!

Saturday

The morning started with a Build Your Own Bloody Mary competition at 7:00AM! Then it was off to breakfast in the Trade Show area with Coffee & Conversation as members mingled with our displayers and each other...some call it networking. The Cornhole Tournament continued, lunch was served and we raised thousands for St. Jude with our silent auction. Early in the afternoon the displayers held their meeting to talk about the event and to elect an Associate Member to the Board.  We welcomed back Steve Haas from Freight Partners Group as our newest Board Member.  The General Session was held and we elected two new Board Members:  Welcome to Tom Roelofsen with Abilene Machine and Cody Levan from Schaefer Enterprises. Great to have you both join us. 

Our Board Meeting took about an hour, thank you President Trey for keeping us on track!  Then it was on to the dinner giving out awards, Lifetime Memberships to Jerry and Dick Schaefer as well as a Lifetime Membership to Jeff Griggs from All States Ag Parts.

Then all eyes turned toward the finals of the Cornhole Tournament the victors were Jim Hopp from Sparex, Inc. and our own Mike Hanson from NTPDA. Each awarded $500 for the win and they then donated $500 back for St. Jude.  The final action on Saturday was the "Chuck Challenge" where we raised another $2,000 for St. Jude.  

It was a great adventure and we're looking forward to heading to Pennsylvania this summer.

Thank you all for being Members of NTPDA...we are truly family! 

Getting Closer to Nashville 2023 - NTPDA

On the off chance that you need a nudge to head to Nashville for #NTPDA23 here you go.  We've had a large number of members telling us that the revised schedule focusing more on the social aspect of our group is a big draw.  From the Jack Daniels Tour to the "Cornhole Tournament" to the great Trade Show and a host of things to see and do in "Music City" this is quite the adventure. Wanna see what we're going to be doing and be able to register? Sure you do and here is the agenda and the registration link and yes, you can still save money if you register before the 31st.

Plus, NTPDA will be "buying down" your room cost by $150 a night for Thursday, Friday and Saturday. That too should be a draw! 

One other thing to tease you about.  Our Early Arrival Party will take place on Thursday starting at 5:00PM and here is our entertainment for that evening.  Meet Hayley Payne!

 

We are soooooo looking forward to seeing you in Nashville for #NTPDA23!!

Renewing NTPDA Members - YES!

What do you do when you have so many NTPDA members renewing that it would take DAYS to list them all on Facebook and Twitter? How about calling each one out in a blog post? Yeah...

A big thank you to Anderson Tractor Supply out of Bluffton, Ohio with acres of agricultural machinery, seems like the perfect place to find a part or some used equipment. Go ahead and check them out.

Then there is Central Fuel Injection Service based in Estherville, Iowa. They have a host of diesel parts and service abilities to keep your equipment running. Give them a shout for fast and dependable diesel fuel injection services. 

Thank you Heartland Clutch out of Machesney Park, IL for renewing your NTPDA Membership. These are the folks who know about high quality and prove it everyday. Besides they have a pretty neat website. 

How about MaxiForce from Doral, FL? They have been at it since 1994 and specialize in diesel engine parts for John Deere, Perkins, Caterpillar, Yanmar, Cummins, Kubota, Mitsubishi, Shibaura, Komatsu, International Harvester/Navistar, and Thermo King. 

Next up is Sturgeon's Corner from Meno, OK. They have been in  business since 1962 keeping farmers and ranchers in parts and equipment. Now heading the company is the founders son Lon. Check out his amazing inventory.  

A big THANK YOU to Diesel Specialties of Sioux City, Iowa! Our friends have been members for a very long time...and in business for over 40 years. Once again an impressive website.  

Finally there is Westlock Tractor Parts of Westlock, Alberta, Canada. You want to see a massive parts "bone-yard" check out the home page image on their website.  WOW!

So yes, we really appreciate you and proud to call you not only members but also friends! Hope to see you in Nashville for our Annual Conference and Trade show which is very, very different this year! 

 

The Russell Tractor Parts Story with Pat Russell

Recently the NTPDA Board traveled to Scottsboro, Alabama for our Summer Board Meeting. Hosting us was Russell's Tractor Parts with NTPDA President Trey
Russell and former President Pat Russell.  It was a resounding success and our Board really enjoyed the time in Scottsboro. It also gave us a chance to sit down with Pat to learn more about the company, who they serve and the many changes he's seen. Pat has been pushing iron for years and now, in partnership with Trey, he took us back to the beginning. We talk about the growth of the company, how family plays into the success and so much more. Here then is the story of Russell's Tractor Parts  Enjoy...we sure did!  To listen just click our player. 

This is one of a continuing series of stories about our NTPDA Members.  As always, should you have some news for us let us know.  We're always open to learning more and sharing your stories. You can connect with us by sending an email to [email protected]  And, thanks for being a member...it does matter! 

The Summer Bulletin

We get it it's still Spring and we're talking about the Summer Edition of The Bulletin.  That's because we're already working on it and this is your reminder that our deadline for submission of news and advertising is May 18. While that might look like a "long way off" it's really not. In fact we've already received new ads for our summer issue. Thank you!

A reminder that a hard copy of The Bulletin goes to every Regular and Associate Member in the U.S. and Canada. It's a great way to let your fellow members know about you and what you offer. In addition the online issue (which you can see here) has links from your ad to your website so our online friends can visit you directly.  That's just one of the many new changes we've made during the past year.

Finally, we're always looking for news about you and your business. Our goal is to make The Bulletin a resource and a place where we can help tell your story. So, if you've got news let us know! Shoot me an email or call 877-668-0900 and let's talk.

And, as a "sneak peek" the image you see here is our Summer Edition cover.  

Thank you for being a member...it does matter.

Meet Our Members - Caterina Ciani & Agri Parts

The wonders of technology can put people together from all over the planet. Today we're in Bologna, Italy with our guest Caterina Ciani the marketing person for Agri Parts. (Who joined NTPDA late last year.) Caterina moved from South Africa to Italy and landed a job with Agri Parts. We talk a bit about this manufacturing hub in the northern part of the country, plus the family business aspect of the company and the issue of high quality parts for agriculture.  We'll also chat a bit about how the company has been able to drive new sales records. A delightful conversation...join us. Oh, and if you've got news about your business let's talk! We would love to share your story. 

Thanks for coming by!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.